Full job description
About Supergut:
Supergut is redefining the human health trajectory — from the inside out. Backed by clinical science and powered by prebiotic fiber, our products are designed to improve gut health, balance blood sugar, and support metabolic and hormonal wellness. It’s often said that the gut is your second brain and wellness starts in your digestive tract. As a mission-driven health and wellness brand, we’re building community through meaningful experiences, operational excellence, and culture-shaping storytelling.
About the Role
We’re seeking a Social Media Manager to take the reins of our social media presence and bring our brand to life across all platforms. This high-impact individual contributor role is perfect for a creative storyteller and strategic thinker who thrives in the fast-paced world of social media. You’ll be responsible for crafting engaging content, building community, and driving measurable growth across our social channels. By translating Supergut’s unique brand, product, and point of view into attention-grabbing content, you’ll build our social presence, drive top-of-funnel awareness, and support product consideration.
If you think big, move fast, and execute with excellence, we’d love to meet you.
What You’ll Do
- Content Creation & Strategy: Develop and execute a social media strategy that aligns with our brand voice, business goals, and audience interests, in collaboration with the Director of Integrated Marketing & Content Strategy.
- Platform Management: Manage day-to-day operations of all social media platforms (e.g., Instagram, TikTok, LinkedIn, YouTube, Facebook, Substack, etc.), including content scheduling, posting, and monitoring.
- Engaging Content: Create and curate compelling, on-brand content (text, images, videos) that drives engagement and builds community.
- Community Engagement: Actively engage with our audience by responding to comments, messages, and mentions, fostering a positive and authentic connection with our brand.
- Campaign Execution: Plan and execute social media campaigns to support product launches, promotions, and key initiatives, ensuring alignment with broader integrated marketing strategies.
- Analytics & Reporting: Track, analyze, and report on social media performance, using data-driven insights to optimize strategies and achieve KPIs.
- Trendspotting: Stay ahead of social media trends, platform updates, and emerging technologies to keep our brand relevant and innovative.
- Collaboration: Work closely with the Director of Integrated Marketing & Content Strategy and internal teams (Marketing, Creative, Product, etc.) to ensure social media efforts align with broader marketing and business objectives.
What You’ll Bring
- 5+ years of experience in digital and social media marketing, with a proven track record of managing social media accounts for a brand and driving growth, engagement, and measurable results.
- A Bachelor’s degree in marketing or related field.
- Ability to travel domestically up to 20%.
- Deep knowledge of platform best practices, especially Instagram and TikTok, paired with strong creative instincts and a passion for content creation.
- Exceptional storytelling and writing skills, with the ability to adapt tone and style across platforms to resonate with diverse audiences.
- Strategic mindset with the ability to build and evolve a multi-channel social strategy tailored to target audiences—understanding what works where, and why.
- Proven success in growing social audiences and delivering content that drives engagement and brand lift.
- Strong understanding of social media platforms, algorithms, and best practices, with experience using tools like Sprout Social, Figma, Notion, Canva, and Adobe Suite.
- Basic understanding of FTC disclosure and claims safety requirements and platform policies.
- Analytical skills and comfort with using performance data to refine and optimize content strategies.
- Highly organized and detail-oriented, with the ability to manage multiple projects and deadlines in a fast-paced environment.
- A passion for health, wellness, and mission-driven brands, with alignment to Supergut’s values and vision.
Why You’ll Love Working at Supergut
- 100% remote-first team with flexible work hours.
- Mission-driven company making a real difference in people’s health.
- Collaborative, fast-moving environment with room to innovate.
- Competitive compensation, medical, dental, and vision benefits, matching 401K and monthly wellness stipend
- The chance to help grow a purpose-led brand from the ground up.
Compensation
This position has an expected salary range of $80,000 – $100,000.
Supergut is an equal opportunity employer. We welcome applications from all backgrounds and employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or any other dimension of diversity.